Michael Featherby — Designer, Leader, Maker

DesignerLeader Maker

Selected case studies

NextPay card on a marble table

Credit Services

Optimising the NextPay and Pay in 3 journey, improving conversion while reducing complexity and drop-off.

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Fashion model representing the product page modernisation project

Product Detail Page

Rethinking the digital shop window for clarity, richer imagery and stronger commercial performance.

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Retail Signal displayed on a laptop and mobile phone

AI News App

A focused retail and technology news app designed to surface useful signals without the noise.

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About me

I’m a design leader with extensive experience in UX, UI, eCommerce and SaaS Apps.

I spent over a decade at Next PLC, progressing from designer to User Experience Manager, leading teams and delivering major initiatives across discovery, checkout and account experiences.

I enjoy staying close to the work, collaborating closely with product and systems teams, exploring new technology and helping ideas move from concept to experiences customers actually use.

Designer Leader Maker